nautical voyage
$7.32
Item specifics
- Condition
- Very GoodA book that does not look new and has been read but is in excellent condition. No obvious damage to the cover, with the dust jacket (if applicable) included for hard covers. No missing or damaged pages, no creases or tears, and no underlining/highlighting of text or writing in the margins. May be very minimal identifying marks on the inside cover. Very minimal wear and tear. See the seller’s listing for full details and description of any imperfections. See all condition definitionsopens in a new window or tab
- Seller Notes
- Binding
- Paperback
- Weight
- 0 lbs
- Product Group
- Book
- IsTextBook
- No
- ISBN
- 9780892726462
- Book Title
- Around Cape Horn : a Maritime Artist-Historian’s Account of His 1892 Voyage
- Publisher
- DownEast Books
- Item Length
- 9.1 in
- Publication Year
- 2004
- Format
- Trade Paperback
- Language
- English
- Illustrator
- Yes
- Item Height
- 0.5 in
- Genre
- Travel
- Topic
- Essays & Travelogues, South America / Chile & Easter Island
- Item Weight
- 12.8 Oz
- Item Width
- 6.1 in
- Number of Pages
- 216 Pages
Around Cape Horn: A Maritime Artist/Historian’s Account of His 1892 Voyage
About this product
Product Identifiers
Publisher
DownEast Books
ISBN-10
0892726466
ISBN-13
9780892726462
eBay Product ID (ePID)
30205251
Product Key Features
Book Title
Around Cape Horn : a Maritime Artist-Historian’s Account of His 1892 Voyage
Number of Pages
216 Pages
Language
English
Publication Year
2004
Topic
Essays & Travelogues, South America / Chile & Easter Island
Illustrator
Yes
Genre
Travel
Format
Trade Paperback
Dimensions
Item Height
0.5 in
Item Weight
12.8 Oz
Item Length
9.1 in
Item Width
6.1 in
Additional Product Features
Intended Audience
Trade
LCCN
2004-106343
Dewey Edition
0
Synopsis
Why commercial-style branding doesn’t work for nonprofits–and what doesTaking its cue from for-profit corporations, the nonprofit world has increasingly turned to commercial-style branding to raise profiles and encourage giving. But it hasn’t worked. Written by a longtime industry insider, this book argues that branding strategies borrowed from for-profit companies hasn’t just failed, but has actually discouraged giving. But why does branding–a well-developed discipline with a history of commercial success–fail when applied to nonprofits? “The Money-Raising Nonprofit Brand + Website” argues that commercial-style branding is the wrong tool applied in the wrong way to the wrong industry.Offers a real-world fundraising strategies that work in the nonprofit worldDisabuses readers of the dangerous notion that commercial-style marketing works in the fundamentally different nonprofit worldWritten by an industry insider with 25 years of experience raising funds for many of the most successful nonprofits in the worldNonprofit fundraising is a fundamentally different world–financially, emotionally, and practically–than commercial marketing. Here, the author explains why commercial marketing strategies don’t work and provides practical, experience-based alternatives that do., Charles Davis was one of the world’s leading maritime model builders. During the first half of the last century, he was also acclaimed as an artist, historian, and author. This is his recollection of one of his first adventures at sea: sailing out of New York in 1892 on a voyage around Cape Horn, aboard the bark James A. Wright.
LC Classification Number
G478.D38 2004
Item specifics
- Condition
- Very GoodA book that does not look new and has been read but is in excellent condition. No obvious damage to the cover, with the dust jacket (if applicable) included for hard covers. No missing or damaged pages, no creases or tears, and no underlining/highlighting of text or writing in the margins. May be very minimal identifying marks on the inside cover. Very minimal wear and tear. See the seller’s listing for full details and description of any imperfections. See all condition definitionsopens in a new window or tab
- Seller Notes
- Binding
- Paperback
- Weight
- 0 lbs
- Product Group
- Book
- IsTextBook
- No
- ISBN
- 9780892726462
- Book Title
- Around Cape Horn : a Maritime Artist-Historian’s Account of His 1892 Voyage
- Publisher
- DownEast Books
- Item Length
- 9.1 in
- Publication Year
- 2004
- Format
- Trade Paperback
- Language
- English
- Illustrator
- Yes
- Item Height
- 0.5 in
- Genre
- Travel
- Topic
- Essays & Travelogues, South America / Chile & Easter Island
- Item Weight
- 12.8 Oz
- Item Width
- 6.1 in
- Number of Pages
- 216 Pages
Around Cape Horn: A Maritime Artist/Historian’s Account of His 1892 Voyage
About this product
Product Identifiers
Publisher
DownEast Books
ISBN-10
0892726466
ISBN-13
9780892726462
eBay Product ID (ePID)
30205251
Product Key Features
Book Title
Around Cape Horn : a Maritime Artist-Historian’s Account of His 1892 Voyage
Number of Pages
216 Pages
Language
English
Publication Year
2004
Topic
Essays & Travelogues, South America / Chile & Easter Island
Illustrator
Yes
Genre
Travel
Format
Trade Paperback
Dimensions
Item Height
0.5 in
Item Weight
12.8 Oz
Item Length
9.1 in
Item Width
6.1 in
Additional Product Features
Intended Audience
Trade
LCCN
2004-106343
Dewey Edition
0
Synopsis
Why commercial-style branding doesn’t work for nonprofits–and what doesTaking its cue from for-profit corporations, the nonprofit world has increasingly turned to commercial-style branding to raise profiles and encourage giving. But it hasn’t worked. Written by a longtime industry insider, this book argues that branding strategies borrowed from for-profit companies hasn’t just failed, but has actually discouraged giving. But why does branding–a well-developed discipline with a history of commercial success–fail when applied to nonprofits? “The Money-Raising Nonprofit Brand + Website” argues that commercial-style branding is the wrong tool applied in the wrong way to the wrong industry.Offers a real-world fundraising strategies that work in the nonprofit worldDisabuses readers of the dangerous notion that commercial-style marketing works in the fundamentally different nonprofit worldWritten by an industry insider with 25 years of experience raising funds for many of the most successful nonprofits in the worldNonprofit fundraising is a fundamentally different world–financially, emotionally, and practically–than commercial marketing. Here, the author explains why commercial marketing strategies don’t work and provides practical, experience-based alternatives that do., Charles Davis was one of the world’s leading maritime model builders. During the first half of the last century, he was also acclaimed as an artist, historian, and author. This is his recollection of one of his first adventures at sea: sailing out of New York in 1892 on a voyage around Cape Horn, aboard the bark James A. Wright.
LC Classification Number
G478.D38 2004
Price : 7.32
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